Device intelligence vs IP-only checks

IP-only fraud controls score or block based on address reputation, VPN, and geolocation. Device intelligence adds a fingerprint that can survive IP rotation, which is how most credential-stuffing and ATO kits evade IP lists.

IP reputation vs device identifiers on events
DimensionIP-onlyDevice + IPWhere Naiza fits
When to useDatacenter ranges and obvious VPNsATO, multi-accounting, residential proxiesWeb SDK fingerprint on events plus IP and velocity
Failure modeResidential proxy rotationSDK not installed on the clientServer events still work; plan the SDK when a client exists
Integration scope—A standalone device-intel product SKUDevice fields on the documented Events API and list inputs

What IP still does well

Datacenter ranges, obvious VPNs, and country mismatches are cheap, fast signals. They fail when attackers use residential proxies and when families share a mobile network. IP should stay in the rule set; it should not be the whole set.

What device intelligence adds

A fingerprint lets you see the same handset behind many emails, or a brand-new device on a five-year-old account. Multi-accounting and ATO rules become possible. Naiza attaches device context to events and supports listing a fingerprint when it is confirmed abusive.

When Naiza is the better fit

If you already send events and can install the Web SDK, device plus IP plus velocity is the default stack. If you cannot run a client SDK, you can still evaluate server events with IP and customer history—and you should plan the SDK as soon as the web or app surface exists.

Frequently asked questions

Answers about screening, risk signals, and Naiza integration.

Why is IP not enough for fraud detection?

Attackers rotate IPs through proxies. Households also share IPs. Device fingerprints and velocity fill those gaps.

Do I need a Web SDK for device intelligence?

Client signals need a SDK or equivalent collector. Server-only events still support IP, lists, and customer velocity.

Will device intelligence block VPNs automatically?

Not by default. VPN is a signal. Policy should decide whether a VPN plus a new device is REVIEW or ALLOW.